Future
“One day we will not travel in spaceships. We will be spaceships.”
— Arthur C.Clarke, Profiles of the Future, 1973
P
Products
P1
P2
Science Experiment Kits
VR Game Experiences
S
Services
S1
S2
S3
Science Book Clubs
Charity for Education Accessibility
Mobile Library
N
Environments
N1
N2
N3
Maker Workshops
Community Libraries
Bookstore
X
Experiences
X1
X2
X3
Greenhouse
Field Trips & Factory Tours
Exploration Center
E
Educational
E1
E2
E3
Remote Classrooms
Academy
Research Institute
V
Events
V1
V2
Future Talks
Future Expo
C
Co-Branding
C1
C2
NASA + MoMA Future Gallery
NASA + CAS Life Science Museum
N1 | Maker Workshop
Tools in the workshop for everyone to build projects.
Workplace and digital
fabrication devices.
Laser engraver carving the new NASA logo.
An environment allowing the user to create new ideas and prototype the ideas. NASA encourages the user to innovate by understanding digital manufacturing, robotics, and computers.
Description:
A place with the latest technologies that allow the audience to build something from learning science or create something from new ideas. NASA provides a site, materials, and educational resources that help the audience learn and create. Also, NASA has a series of classes that help the user to become familiar with the tools and equipment for creation.
Mission Focus
The NASA Maker Workshops reinforce our mission of understanding science through the exploration of robotics and computers by providing accessible places to take new ideas forward to become real prototypes.
Differentiators
The NASA Maker Workshops help the user understand how technologies make an idea come true and the general principles for designing a prototype. NASA welcomes the audience starting new, then guides them to be innovative. There is no fear of making a mistake, and there is nothing that the user can’t try and learn.
Similar to:
Makerspace, Autodesk Technology Center
Differentiating Elements
NASA Maker Workshops have advanced equipment such as a 3D printer, milling machine, and robotic arms. What NASA wants most is to allow the user to understand how technology relates to the future. The user can also find a connection and people with similar interests for sharing thoughts.
X1 | Greenhouse
A miniature vivarium in a
glass sphere.
The greenhouse is a biosphere with
a slice of rain forest terrain.
A Curator showing a tropical plant with
a young girl.
An environmentally friendly and biophilic designed
greenhouse as a model of a promising future.
Description
It is essential to know how people approach the future
by managing resources well. A greenhouse is an excellent place to demonstrate how people prepare for the future because it is a complex of biology, stainability, and technology. The NASA Greenhouse is made from environment-friendly materials and uses renewable energy. The greenhouse helps conserve environment-sensitive plants and serves as a living plant archive for preparing our future.
Mission Focus
The NASA Greenhouse reinforces our mission of experiencing sciences related to the future by providing an educational experience about preparing for the future by integrating technologies and engineering.
Differentiators
NASA Greenhouse is more than a greenhouse and is powered by knowledge of science. From design to finish, the greenhouse is full of educational opportunities and inspiration to share with the audience. NASA can turn this greenhouse into an amazing scientific adventure for audiences interested in biology, engineering, and sustainability.
Similar to:
SF Conservatory of Flowers, SF Botanical Garden
Differentiating Elements
The visitors can be inspired by three aspects: environment, technology, and engineering. The greenhouse is a living museum that contains Earth’s major biome for visitors to explore. In addition, visitors can learn how the greenhouse self-sustains and the history of how humans preserve plants related to future preparedness.
E3 | Research Institute
Variety of plants in flask bottles.
Researcher collecting sample
from plants.
Researcher sharing lab sample with colleague.
A research institute that keeps developing creative spin-offs and solutions that may impact the future.
Description
NASA Research Institute is a place that allows the researcher and scientist from different fields of study to focus on a more complex project. The institute is hosting many projects that attract experts from many areas to collaborate and share thoughts for a solution. NASA believes multi-disciplinary research can further expand the boundary of science.
Mission Focus
NASA Research Institute reinforces our mission of providing a better experience for understanding science by creating a place for advanced research that attracts people who want to make the future different.
Differentiators
NASA wants the people dedicated to science and research to have a better future by contributing their thoughts and skills together, and the field of study and ethnicity should not be a border to differentiate them from each other. The difference of the NASA Research Institute is the diversity of people who decide on science as a career and become part of the lifestyle.
Similar to:
Columbia Nano Initiative (CNI) of Columbia University,
Globla Arts + Humanities of Ohio State University
Differentiating Elements
The difference and the strength in NASA Research Institute are diverse of people who communicate and collaborate for shaping the future. They may create artworks, materials, algorithms, prototypes, philosophies, and ideas that can be applied to current industries or society. NASA creates a place where science can be shared like a common language and
further forms an amicable place to explore the future.
V1 | NASA Future Talks
An educational event for a higher education audience to obtain different perspectives about the future.
Description
NASA invites the experts from all sciences and talks about their views and perspectives on the future. The audience should know what the future will be and be future-ready by embracing new thoughts. These educational opportunities will be available on-site and through the internet.
Mission Focus
The NASA Future Talks reinforces our mission of envisioning the future through understanding science by inviting experts from different fields to share their views of the future.
Differentiators
NASA Future Talks provides many points of view about the future, including preparedness, envisioning, and breakthroughs. The audience is not required to be in the same field of study as the speaker to understand the Future Talks because NASA makes it all comprehensible and accessible.
Similar to: Ted Talks, IdeaCity
Differentiating Elements
NASA invites diverse experts and keynote speakers for the audience to think about, prepare for, and react to the trends of the future. These thought leaders may have different opinions, and the talks promote the audience’s thinking independently. NASA encourages the audience to think critically and evaluate the future in both objective and logical ways.
V2 | NASA Future Expo
An event showcasing new ideas or improvements in technology from many industries, which gives the participant insights and business opportunities.
The Future Expo is for everyone who wants to shape the future. This business event gathers people together who are seeking business opportunities while showcasing their works. The Future Expo is the best chance for a company to show the products of the future. And for creative individuals, it is an event for finding insights and careers for the future.
Mission Focus
The NASA Future Expo reinforces our mission of envisioning the future through understanding science by hosting an event and presenting the best works for solving problems that might be encountered in
the future.
Differentiators
The uniqueness of the NASA Future Expo is the opportunity for many companies or startups to showcase their thinking about the future and come up with possible products as the solution. The expo allows visitors to know who is dedicated to changing the future, and also provides business opportunities for both individuals and companies.
Similar to:
Maker Expo
Consumer Electronics Show (CES)
Differentiating Elements
The event welcomes the audience to learn about the trends of the future and enables them to get informed about what the organization is currently working on to shape a better future. Besides, The NASA Future Expo enables participants to promote themselves and build up connections for the future.
C2 | NASA + CAS Life Science Museum
A co-host museum with the California Academy
of Sciences. The museum displays many specimen collections of natural history, in both local and
virtual ways.
California Academy of Sciences is one of the world’s largest institutes for archiving natural history specimens. NASA will collaborate with CAS and makes the collection accessible and more understandable in terms of why people collect for the future. NASA believes knowing and exploring life science is one of the foundations of the future.
Mission Focus
NASA + CAS Life Science Museum reinforces our mission of providing a better experience for understanding science by showcasing how humans study the life sciences as a foundation for the future.
Differentiators
Museums for life sciences can be demanding for maintaining delicate species and circulating through different branches of the museum, or organizing places required for display. The difference of this museum is the additional virtual accessibility for exhibitions and academic research that is open for access in a more intuitive way.
Similar to:
Natural History Museum of Los Angeles County,
Randall Museum
Differentiating Element
NASA believes that digitizing the life science collection such as insects, animals, fossils, plants into the virtual realm can further make this knowledge accessible for education and academic purposes. Besides, visualization technologies can bring back to life or reconstruct the extinct specimens for visitors to learn the past related to the future.